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AT&T Home Page Card Project
User Experience
UX, Visual Design, Wire-Framing, Prototyping, Research & Testing, Motion & Interaction Design
An effort was initiated to bring the "cards" design concept to the whole of idea. The concept of cards was not envisioned as merely atoms associated with a page, but references and in all areas of the site. Part of this project was looking at a remake of the home page in light of these cards. Areas would expand in place to reveal the full contents of these cards. Each would be engaging and would be designed to be clickable. The experience was design around the emotion of delight to encourage the user to explore and find out more information about each and every card.
